Table of Contents
Welcome & Thanks for Visiting
For the past 15 years, I designed and developed websites, with a focus on achieving goals and making them awesome. Much of the focus goes into the technology to create an excellent user experience and ranking high in organic search.
Before this, I have worked lots of different jobs, Network Manager, Unix Systems Administrator, Help Desk Manager for a company with 5,500 employees, Project Manager, a bicycle courier in Melbourne Australia, a newspaper photographer, PADI Divemaster in the Florida Keys, Aspen Colorado Ski Instructor, Cape Cod camp counselor, and photography director.
I live in Marietta, Ga with Amber, my wife, our two girls, and two cats. I enjoy spending time taking photographs and training for endurance events like Marathons, Full and Half Distance Ironman triathlons and Mountaineering.
Georgia Tech – Chemical Engineering
Georgia Institute of Technology
Bachelors of Science in Chemical Engineering
MCSE – Microsoft Certified Solutions Expert
Self Taught the courses for the 6 part MCSE course. Studied and Passed the required Microsoft Exams
Google Analytics IQ Certified
- Self Taught HTML and CSS in 2003
- Learned to code by hand in text editors and directly on servers
- so very comfortable editing code and fixing HTML when no WYSIWYG editor is available
- Continued using HTML/CSS as this code evolved through the years.
- Passed Linkedin’s HTML and CSS proficiency tests
- Self-taught PHP as needed for custom coding and CMS plugins
UI/UX User Experience
- Clearly, understand the user experience and analyzing the number to support this experience
- Conduct User Experience Testing and Survey
- Enjoy making websites easier to use
- Understand the customer funnel, creation and troubleshooting
- Big Fan of Don’t Make Me Think by Steve Krug
- Ability to design for usability
- Considered Switching from Chemical Engineering to Industrial Design at Ga Tech. I finished up my last two quarters to get my Chem E degree.
Search Engine Optimization
- Thoroughly familiar with organic SEO principals
- Optimizing websites since 2003
- Well versed in Yoast, Rank Math, sh404sef and other CMS Seo plug-ins
- Developed a proprietary system for managing metadata
- Strong Link building and backlink research skills
- Industry Conference SEO Best Practices Presenter
- Microdata & Rich Snippets: In-depth best practices understanding and implementation
Web Analytics, Reporting and Data Interpretation
- Google Analytics IQ Certified, Passed 70 question Google Analytics from Google
- Fluent in Google Analytics Reports, Custom, Reports, Segmentation and Filters
- Fluent in Google Tag Manager: Creating & Managing Workspaces, Event Tracking, etc
- Work with staff and site owners to develop custom reports and KPI for monthly monitoring
- Good at explaining complex topics in simple easy to understand concepts.
- Managed a helpdesk supporting company of 6,000 employees
- Lead Payroll System Conversion of 6,000 employees from ADP to Ceridian
- Client representation for Conversion of Magento 1 Enterprise to Magento 2 Community
- Integrated Computer system when Visible Genetics was acquired by Bayer Pharmaceutical
- Multiple Website cutovers from development sites to live site and associated 3rd Party services
I really enjoy developing, refining and streamlining internal processes. I can start with a common task or goal, determine the steps needed for completion, then break them down to the basics and find the best most efficient process to complete the task. I also feel solid documentation is needed to make it repeatable and also so it can live on without the original creator to explain the process. Not sure why I like this so much but I do, I just find when good well-documented processes are in place everything runs smoother and more efficient.
- Big Sky tool Magento site
- Intown Coffee
- Cheribundi Consumer Product
- New product launch and website for Dr. Caboodle home air purifier
- eCommerce Platforms: Magento, Shopify, WooCommerce, Yahoo Shops, OSCommerce
- Affiliate Marketing: Years helping other companies sell product by targeted traffic to them
The Partnership, Atlanta, GA / Aug 2018 – Present
SENIOR WEB DEVELOPER
Design, build, or maintain web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.
- Perform or direct web site updates.
- Write, design, or edit web page content, or direct others producing content.
- Confer with management or development teams to prioritize needs, resolve conflicts, develop content criteria, or choose solutions.
- Back up files from web sites to local directories for instant recovery in case of problems.
- Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.
- Evaluate code to ensure that it is valid, is properly structured, meets industry standards and is compatible with browsers, devices, or operating systems.
- Analyze user needs to determine technical requirements.
Intown Web Design, Marietta, GA / Apr 2007 – Aug 2018
LEAD DEVELOPER / PRINCIPAL
- Document technical factors such as server load, bandwidth, database performance, and browser and device types.
- Research, document, rate, or select alternatives for web architecture or technologies.
- Document test plans, testing procedures, or test results.
- Monitor security system performance logs to identify problems and notify security specialists when problems occur.
- Register web sites with search engines to increase web site traffic.
- Create searchable indices for web page content.
- Design and implement web site security measures such as firewalls or message encryption.
- Communicate with network personnel or web site hosting agencies to address hardware or software issues affecting web sites.
- Analyze user needs to determine technical requirements.
- Develop or validate test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types.
- Develop databases that support web applications and web sites.
Angelica, Alpharetta, GA / Mar 2003 – Apr 2007
NETWORK / HELPDESK MANAGER
Visible Genetics, Suwanee, GA / Sep 2000 – Mar 2003
NETWORK ADMINISTRATOR / SYSTEMS ENGINEER
A couple years ago (Summer of 2013) I started riding bikes again and found that took a lot of time. That then lead me to start running. With running you can go right out your front door and start. No need for all the gear, packing, driving to a good place to ride, going for a great ride and then reversing the process to get home.
- Publix Georgia Marathon – March 2014 – 4hrs 38min
- Chicago Marathon – October 2014 – 4hrs 20min
- Walt Disney Marathon – January 2015 – 4hrs 48min
- Biltmore Marathon
- Los Angeles Marathon – March 2015 – 4hrs 39min
- New York City Marathon – November 2015 4hrs 12min
- Philadelphia Marathon – November 2016 – 4hrs 26min
- Reykjavik Marathon, Iceland – August 2017 – 4hrs 22min
- Disney Goofy Challenge Half Marathon
- Disney Goofy Challenge Marathon
Ironman - Full and Half Distance
An Ironman consists of a 2.4-mile swim, 112-mile bike ride, 26.2-mile run, all in one day. A half Ironman consists of Ironman distances, but cut in half (1.2-mile swim, 56-mile bike, 13.1-mile run)
The full Ironman was a long day and an extreme feeling of accomplishment. The work really occurs in the training. Race day is where all the long days of training and hard work pay off. I finished the entire event in 12hours and 35 minutes.
Taking on full Ironman is a tremendous accomplishment for anyone who spend 5 months of training and has enough courage to cross the start line. Whether they finish it or not they have taken on more than most will try for.
- Toughman Alabama – August 2104 – 6hrs 36min
- Ironman 70.3 Chattanooga – May 2015 – 5hrs 58min
- Georgia World Games 1 mile Open Water Swim – July 2015 – 1hr 5min
- Toughman Half Iron Alabama – August 2015 – 6hrs 7min
- IRONMAN Chattanooga – September 2015 – 12hrs 35min
- Ironman 70.3 Chattanooga – May 2016 – 6hrs 25min
100 Mile Endurance Mountain Biking
- Butte 100
- Leadville 100
- Mount Ranier
- Ilsa Norte
I have always been a fan of photography.
While at Georgia Tech I was a photographer for the newspaper. My first published photo was a picture of the new Chick-Fil-A that opened at the student center. It was on the front page! I think i earned $5.00 for that photo.
Being a newspaper photographer was lots of fun, especially when I learned I could use it to get me on stage to sold out concerts.
I also spent several summers in Cape Cod Sea Camps running their darkroom (yes the days before digital) and teaching photography to kids and working as a camp counselor. Those were great summers.